Hang Tag Guide for Clothing & Fashion Brands
Hang tags are one of the first things your customer touches. They carry your brand name, product details, price and story — so getting them right matters. This guide walks you through every decision point: materials, sizes, shapes, printing, finishing, strings, attachment, brand information and sampling.
Brand Information to Include
Hang Tag Sizes
Size should match the amount of information you need to print and the look you want. Common sizes used by brands.
Small
approx. 50 × 90 mm: minimal logo tags, accessories and small items
Medium
approx. 60 × 110 mm: the most common choice for apparel
Large
approx. 75 × 150 mm: detailed care, story or multi-language tags
Hang Tag Shapes
Rectangle
Rounded Corner
Die-Cut / Custom Shape
Scalloped / Tear-Edge
Hang Tag Materials
The material defines the feel, durability and cost of your hang tag. Below are the most common options used by clothing and fashion brands.
|
Material
|
Characteristics
|
Best For |
|---|---|---|
|
Cardboard / Paperboard |
Rigid, printable, cost-effective. Typical 250 – 400 gsm |
Standard retail hang tags |
|
Art Paper (Coated) |
Smooth surface, sharp print detail |
High-color, photo-rich designs |
|
Kraft Paper |
Natural, eco-friendly look and feel |
Organic, vintage and sustainable brands |
|
Recycled Paper |
Sustainable positioning, textured finish |
Eco-conscious collections |
|
PET / Plastic |
Waterproof, durable, flexible |
Outdoor, swimwear and hard-wear tags |
Printing Options
|
Printing
|
Characteristics
|
Best For |
|---|---|---|
|
Offset Printing |
High quality, cost-efficient at volume |
Large quantities, solid colors |
|
Digital Printing |
Fast, flexible, no plate needed |
Short runs, variable data, samples |
|
Screen Printing |
Thick ink, good for special effects |
Simple graphics, textile-style tags |
Finishing Options
Foil Stamping
metallic gold, silver or colored foil for a premium brand feel
Embossing / Debossing
raised or recessed logos that add a tactile, high-end touch
Spot UV
glossy highlights on selected areas against a matte background
Matte / Gloss Lamination
protection, durability and a chosen surface finish
Strings & Attachment
Sampling Process
AI, EPS, PDF or SVG preferred, plus your size, material and quantity
material, size, shape, printing, finishing and attachment
3 – 5 working days
we adjust until you approve the physical sample
7 – 15 days after approval
full inspection before dispatch
Applications
Apparel & fashion garments
Denim & casual wear
Outerwear & workwear
Sportswear & activewear
Home textiles & bedding
Accessories & footwear
Quality Control
Mervate maintains strict quality control for all custom hang tag orders to ensure stable quality for global brand clients.
Artwork Verification
Confirm logo, text, barcode, QR code and layout before production.
Material Inspection
Check paper type, thickness, texture and color.
Printing Inspection
Check color consistency, registration and printing clarity.
Finishing Inspection
Inspect foil stamping, embossing, debossing, UV and other finishing effects.
Shape & Dimension Inspection
Check die-cut accuracy, size and hole position.
Final Inspection
Inspect finished tags before packing and shipment.